Dear Parents/Guardians/Student-Athletes,

 As you may be aware, on December 7, 2022, the Pennsylvania Interscholastic Athletic Association (PIAA) passed a Name, Image and Likeness (NIL) amendment to its bylaws, Article II, Section 3(J), which permits your child/you to receive consideration for the use of your child’s/your name, image and likeness, and more specifically, the value that your child/you may bring to a particular business, service, activity, etc.

While this amendment provides new opportunities for your child/you, it also places specific prohibitions on the type of NIL engagements that your child/you may agree to, and failure to comply with the requirements below could result in your child’s/your forfeiture of amateur status, and thereby, the ability to compete in interscholastic events on behalf of the Upper Moreland Township School District.  Below is a list of NIL parameters that have been established by the PIAA:

  • Your child’s/Your acceptance of consideration (both monetary and “in-kind,” which includes, but is not limited to, free or discounted equipment, clothing, or training sessions, etc.) may not be contingent on enrollment in or transfer to a particular PIAA school;

  • When engaging in NIL appearances, social media posts, advertisements and the like, your child/you may not wear clothing or items referencing the: PIAA, PIAA District I, Central Athletic League, Upper Moreland Township School District, or any District schools, your child’s/your team name, team nickname, team uniforms or related clothing, team or school logos, or terms which your child’s/your team name is commonly referred to (for example, filming an NIL advertisement while wearing a sweatshirt that says “Upper Moreland Athletics” or endorsing an NIL partner on your child’s/your social media page that also identifies your child’s/your status as a Upper Moreland, Suburban One League  or PIAA student or athlete);

     

  • Your child/You may not make NIL promotions or endorsements during team/school activities;

     

  • Your child/you may not wear apparel or display a logo, insignia or identifying mark of an NIL partner during school/team athletic activities unless it is part of the standard school uniform for that sport (i.e., use of bats, sticks, gloves, clubs, etc., that your child/you receive(s) NIL endorsements for is generally permissible; however your child/you may not advertise the NIL endorsement during pre or post-game interviews and/or media coverage);

     

  • Your child/you may not engage in any NIL activities involving, displaying, or endorsing the following categories of products and services:

     

(1) Adult entertainment products and services;

(2) Alcohol products;

(3) Casinos and gambling, including sports betting, the lottery, and betting in connection with video games, online games and mobile devices;

(4) Tobacco and electronic smoking products and devices;

(5) Opioids and prescription pharmaceuticals;

(6) Controlled dangerous substances;

(7) Weapons, firearms and ammunition. 

  • Your child/you must provide a copy of any NIL agreement to your child’s/your school’s athletic director within seventy-two (72) hours of signing so the terms can be reviewed for compliance.

Alternative: Students must provide a copy of any NIL agreement to their school’s athletic director prior to signing so the terms can be reviewed for compliance.

 If the agreement is not reduced to a written form, then your child/you must contact Sean Feeley and provide all of the terms of the agreement within the timeframe described above.

Upper Moreland Township School District employees, staff members, coaches, booster clubs, collectives, administrators, alumni, and affiliates are prohibited from soliciting, arranging, negotiating, or paying for a student’s (other than their own child’s) NIL engagements, and therefore, in an effort to maintain each one of our student-athletes eligibilities, District employees will not be able to counsel your child/you with regard to any NIL opportunities that they/you may have.

The District will provide updates regarding NIL requirements and any changes in NIL regulations as this information becomes available from the PIAA.  Please direct any questions or concerns to Sean Feeley.

 Sincerely,
Sean Feeley
Assistant Principal and Athletic Director